BW2013: Baselworld reports by Simon C for Bell & Ross

[Simon C]

The New Bell & Ross stand at Baselworld 2013.

The conference and exhibitions centre at Basel has been updated and enlarged for 2013, meaning that many of the stands, certainly on Hall 1, have been enlarged and redesigned, including the B&R stand.

….All guests have to announce their arrival and confirm their appointments to a very welcoming and professional team at the reception of the stand.

…a first this year for B&R, was to bring their Thunderstreak “The Red Falcon” cockpit to the show! This fantastic cockpit of a real 1950’s aircraft usually sits in the brand entrance to the Paris HQ, was shipped to Basel for the new stand. A strong reference to the Flight Instruments and the DNA of the brand. Many watch companies talk about or make reference to Aircraft and planes in general, but B&R always honours its “Cockpit” inspiration.
This was clearly demonstrated with this great addition.

The floor area alone has increased dramatically by 50%, so the lounge areas are bigger, with more meeting rooms and private areas.

…the history and the story of the watches adorns the walls of the stand, allowing guests to visually see and understand the Bell & Ross story.

Several bar areas also, for guests and friends to relax and socialise too…

…also new this year on the stand, was the inclusion of one large lounge/entertaining area, which could be used as one large room opening out to the front on the stand, screened off for one private lounge and also then divided into two smaller rooms.

References and memorabilia was also present, focusing on Aviation history and reference to the past and present collections of B&R watches. A great touch and one that allows the guest to gain more knowledge and understanding of the brand and its values.

…the SIX newest “Flight Instruments” elegantly displayed in their case within the walls of the stand. With the three instruments released in 2012, being the Horizon, Altimeter and Turn Coordinator, take their place with the 2013 releases Heading Indicator, Airspeed and Climb, completing the story of the cockpit instrument. The BR01 Limited Editions, now complete. Either bought individually, or as a collection, with matching numbers serial numbers on collections numbered 1-99, if wished!

…reference of the Pilot lit up on the outside of the stand.

…The Sport Heritage, Falcon and Golden Heritage on display in the lounge. New releases for the 2013 Baselworld.

I hope that my introduction to the B&R stand has given you an idea of how it looks and the atmosphere that has been created, and hopefully you now feel that you have almost visited it for yourselves!

Certainly more to come………….

Thanks for viewing.

[guillaume140]

Thank you so much sir Simon C

[fatboy1340]

merci Simon, pour ce report.
très intéressant
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[glatozen]

Merci pour ce reportage et ces photos.

[Kronofred]

Très beau stand en effet !
Et nous pouvons confirmer à quel point l’accueil y est sympathique et professionnel à la fois.
Merci Simon

[TheShadow]

Je veux le même F 84 dans mon salon!

[korigan]

Merci pour le partage! Ca donne envie d’aller y faire un tour à ce baseworld!!!!

[fatboy1340]

excellent accueil,
les boss hyper disponibles, personnels affables et toujours prêts à rendre service.
merci aussi à LUC SIMON pour son état d’esprit !

ps 1 : sur la photo où Simon présente la déco du showroom, la figurine de type « action man  » habillée en pilote de chasse fait partie de la collection de Bruno Belamich qui possède 10 figurines pilote de chasse de 1940 à nos jours. réalisme impressionnant !

ps 2 : Bruno Belamich adore les avions noirs de type U2, SR71, F117…….. verra-t-on un jour une 01/03 black matt ceramic

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[radiomir]

Thanx Simon for this compte-rendu

+1 Philippe, une B&R inspirée SR71

[glatozen]

Là je dis BANCO

[fatboy1340]

radiomir a écrit:

+1 Philippe, une B&R inspirée SR71

U2…….

[Gudzyy]

Je dis que la photo du pilote devant son avion de chasse est une des plus belles du catalogue.

Merci Simon pour ce CR du stand

[Simon C]

My instagram shots from Baselworld 2013

…Leaving a sunny, warm London Gatwick!

…the Bell & Ross pilot on the outside wall of the stand.
This guy features in the new catalogue!

…the reception of the new B&R stand.
Thanks to the girls who deal with all the clients/guests, checking them in and getting them to their appointments.

…the box displaying the three “Flight Instruments” from last year
and the three new instruments from this year.

…I believe that this is my favourite from this year.
The Vintage 123 Sport Heritage.

…a little Falcon Vs Sport Heritage!

…the three Flight Instruments, on the wrist.

…Bruno has a crazy collection of figurines of pilots!
Gudzyy really enjoyed these!!!!

…the pilot and the plane!

…Marc’s BLUE BR01

…the BR03-92 Golden Heritage through the eye glass

…the stunning Baselworld Architecture.

…always beautiful flowers on display, Arum Lillies.

[al4tis]

Thx for the show and the picx Simon C

[Simon C]

The new Baselworld 2013 B&R watches, “on the wrist”

So, we have all seen the official images on the Press releases etc, but there is nothing quite like a “wrist shot” in my opinion!

It is always great to actually get to handle these pieces, look at them closely for inspection and of course get to wear them!

FLIGHT INSTRUMENTS

BELL & ROSS AND AERONAUTICAL INSTRUMENTATION

The iconic BR 01 AVIATION collection is directly inspired by the instrumentation of aircraft cockpits, and addresses four fundamental requirements: legibility, functionality, precision and water-resistance.
Pushing its exploration of aeronautical navigation instruments further, Bell & Ross innovates year after year with completely new high-tech models —BR 01 COMPASS in 2010, and RADAR in 2011—, offering a completely new way of reading time, inspired by flight instrumentation.
In 2012, Bell & Ross introduced three new versions: BR 01 HORIZON, BR 01 ALTIMETER, and BR 01 TURN COORDINATOR. The result was a collection of exclusive watches with an innovative display and uncompromising legibility: an absolute priority for professionals and for every Bell & Ross watch.

…BR01 Heading Indicator

…BR01 Airspeed

…BR01 Climb

A NEW TRIO AND A REVISED INSTRUMENTATION PANEL

In 2013, Bell & Ross is enhancing the AVIATION collection with three new instruments directly inspired by the cockpit, – HEADING INDICATOR, AIRSPEED and CLIMB – and essential to flying and navigation.

• The gyrocompass, course indicator or heading indicator, is a vital instrument for flying, used during both manual flight and autopilot, which indicates the course the plane is on.
• The anemometer, or airspeed indicator, indicates speed. It measures an aircraft’s speed in relation to the air through which it is moving and allows the plane to be flown in a controlled way without visibility.
• The variometer or vertical speed indicator, indicates to the pilot at all times whether the plane is ascending, descending or in level flight. This instrument works using atmospheric pressure and is graduated in hundreds of feet per minute.

SPORT HERITAGE & FALCON

“Watch manufacturer Bell & Ross has designed collections of timepiece instruments that pay tribute to five key periods in aviation history and the technological breakthroughs that occurred from the 1900s to the pre- sent day.
Consistently upholding respect for: primarily, the military specifications from which Bell & Ross watches borrow their strict guidelines and high readability, functionality, precision and waterproof standards. Secondly, for the codes passed down from each period that are conscientiously updated to create modern timepieces that are modern, yet faithful to those that inspired them.

The VINTAGE collection’s new SPORT HERITAGE line of watches pays special homage to the 1960s, a period of intense creativity and numerous innovations.This period also saw the creation of Dassault’s famous Mystère- Falcon 20, the best business jet of its time.”

…The “Sport Heritage” Vintage 123 Automatic

I actually think this is the best of these new Vintage Sport watches, of course that is my opinion!

…The “Sport Heritage” Vintage 126 Chronograph

These wear beautifully especially the 123 with its sweeping seconds hand as opposed to the sub seconds dial which is normally at 6. It gives the watch that larger and sportier look.
I like the sand coloured Heritage livery as opposed to the Vintage Sport that was released last year.
Both are very comfortable on the “tropical” rubber straps that they come on, and the texture gives it a different feel also.

THE VINTAGE SPORT HERITAGE LINE

The Vintage line’s spirit recalls the 1960s era of civil aviation and the decade’s sports watches. its HERITAGE style embodies the period in its details:


• Sand-colored hands and numerals reproduce the aged look of period watches.
• The round, classically shaped, polished steel case features a bulging, anti-reflective sapphire crystal, adding modern technology to the crystal’s authentic shape

• A bezel marked with 60-minute graduations,and the contrast of time information on the dial, enhance readability.

Bell & Ross has created two complementary models: an automatic BR 123 version, with hours, minutes, seconds and date; and a BR 126 chronograph version.

TWO OUTSTANDING MANUFACTURERS JOIN FORCES

Dassault Aviation is another story about heritage. The excellence of the Falcon business jets is the result of the company’s groundbreaking technology in designing and manufacturing fighter jets. in the early 1960s, Dassault worked on the development of a small, twin-engine, 10-seat business jet, the Mystère 20. The jet made its maiden flight on the 4th of May 1963 and immediately became the commercial success known as the Falcon.
This was the first chapter in an amazing saga that continues to this day, with the Falcon 7X generation business jets and the delivery of Dassault’s 2,250th Falcon.

Bell & Ross, the benchmark in aeronautical watches, shares Dassault’s values of innovation, quality and reliability. it became only natural for both great companies to team up to celebrate the Falcon’s 50th anniversary and launch the Bell & Ross VINTAGE SPORT HERITAGE. To mark the celebrated jet’s 50th anniversary, Bell & Ross has created two limited edition timepieces: the VINTAGE FALCONS.

…The “Falcon” Vintage 123 Automatic

…The “Falcon” Vintage 126 Chronograph

These are lovely looking watches with the ‘Flecked’ brown dials (a work in progress) which highlights the sand coloured applied indices. The brown leather strap is also a great way of completing the brown colour of this watch. The “Falcon” screen printed logo on the dial at 6 looks great, printed in white and enforces the direct partnership and prestige of the Dassault Aviation company.

THE ANNIVERSARY SERIES: THE VINTAGE FALCON

The FALCON watch pays homage to its namesake’s 50th anniversary, featuring all the hallmarks of the VINTAGE SPORT HERITAGE line and stands out due to:


• The brown dial and brown leather wristband, which enhance its authentic vintage spirit
• The Falcon’s outline ,silk-screened on the dial at 6 o’clock

• The elegant «50ansduFalcon» logo on the back, which appears in its metallic form on a sapphire glass background.

…the collection.

PINK GOLD REGULATOR

Bell & Ross creates watches that are as precious as they are functional, reflecting its constant quest for excellence and the exceptional. Continuing from the Vintage WW1 Heure Sautante model introduced in 2012, Bell & Ross presents the WW1 Régulateur, a watch of extreme refinement that will delight connoisseurs of singular, neo-classical pieces. Featuring an original display with a sober and ultra-legible design, this model epitomizes the brand’s visual identity with high-quality watchmaking.

…Pink Gold “Regulator”

COMPLEXITY THAT PROMOTES LEGIBILITY

For this new model, Bell & Ross has chosen a display favouring precise and immediate reading of the minutes via the Swiss-made “regulator” movement.
This movement, which separates the indexes by ordering them into a hierarchy, has long been the most precise instrument in the his- tory of watchmaking.
It creates an original display in which each of the indexes – hours, minutes and seconds – have their independent display.

The Vintage WW1 Régulateur has a dominant central hand for the minutes, an hour counter at 12 o’clock and a small independent seconds hand at 6 o’clock, allowing rapid and precise reading of short time periods.

A PRECIOUS OBJECT WITH A SLEEK DESIGN

The Vintage WW1 Régulateur reflects a classical aesthetic. The combination of pure lines, high quality materials and slender strap make this watch the height of elegance.

• Its generous diameter (42mm), domed sapphire crystal, fasteners resembling wire handles soldered to the case, and its narrow alligator strap, are all reminiscent of the first wrist watches.
• The opaline silvered dial, the snailed counter and the extreme slenderness of the blue hands and indexes offer a unique refinement, the very embodiment of elegance.
• As a final touch, the pink gold brings nobility and sobriety to this timepiece. The «barleycorn» guilloched caseback, worked in the style of period watches, is decorated in precious metal, reflecting the watchmakers’ exquisite craftsmanship.

THE ULTIMATE ELEGANCE OF FUNCTIONALITY

The Vintage WW1 Régulateur embodies Bell & Ross’s expertise in watchmaking.
It brilliantly combines the complexity of the mechanical movement with the simplicity of the principle of separated indexes. The refined design of its high-quality polished pink gold case gives it a timeless elegance.
Offered in a limited edition of 99 pieces, it will appeal to collectors and connoisseurs of traditional watchmaking with modern tastes. Bell & Ross succeeds in its original mission of harnessing technology to promote legibility.

GOLDEN HERITAGE

The continuation of the 60’s styling and look has been carried on through the BR03 line in these two new pieces. Their steel case with the use of golden indices, gives it that smarter look and puts it amongst the smarter Vintage and BRS ranges.
The dial, with its flecked black/brown colour is a great which really allows the hands and indices to pop on the dial.
The introduction of a darker tan “Heritage” strap with its contrasting white stitch is very welcome too. A great introduction into the “Heritage” family.

…the dial is reminiscent of the WW2 Regulator with the fleck.

…The BR03-92 Auto

…The BR03-94 Chrono

Many thanks for looking, and I hope that this gives you a clearer view of the B&R watches that have been released, at this time.

[Auteur]

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